BlockiBiz.

THE NUMBERS BEHIND EVERYDAY LIFE

Data in
Motion.

You’ve seen the numbers.
Now see the story.

Watch what numbers can do
REAL DATA. A DIFFERENT PERSPECTIVE.
Animated excerpts: car production, data-centre electricity and US elections
The BlockCARS. POWER. POLITICS.
Real sources.Clear stories.Made to move.BlockiBiz ↗

01 / THE STORIES

Look at it
a little differently.

Cars, power, politics.
Real sources. A clear picture.
And a little character.

01

Who builds the
world’s cars?

Where production happens.
How the world changes.

INDUSTRY
02

If data centres
were a country…

The world’s power bill,
put into perspective.

ENERGY
03

Red or blue?

America’s presidential popular vote.
Every election, in motion.

POLITICS
More to be curious about.Watch on YouTube ↗

02 / FROM DATA TO STORY

A big number.
A familiar comparison.

How we turned the electricity used by data centres into a story you can see.

THE QUESTION

If data centres
were a country…

Where would they rank for electricity use?

Watch the finished story ↗

Terawatt-hours are hard to picture. Countries give the numbers a familiar frame of reference.

We compared annual country electricity demand with the IEA’s estimates for data centres worldwide, then animated the ranking from 2015 to 2025.

THE FORMATOne question. One moving comparison.

A vertical animated story, with data centres highlighted throughout.

Here’s how it comes together.

  1. 01

    Ask a good question.

    Find the everyday idea that makes someone curious.

  2. 02

    Go to the source.

    Check the dates, definitions and gaps behind the numbers.

  3. 03

    Find the clear picture.

    Choose a comparison that makes the scale understandable.

  4. 04

    Bring it to life.

    Use movement to explain the story, then check the finished result.

The evidence behind this story
IEA: data-centre electricity consumption · Ember country data via Our World in Data

Data centres include AI and other computing. This is a comparison with countries, not an extra amount added to global consumption.

03 / YOUR NEXT STORY

Have data worth
bringing to life?

Have a dataset or report? Send it over.
Let’s find the story in your numbers.

Let’s talk
The Block